Electrical – electronic – mechanical – manufacturing
Engineering and marketing people don’t understand each other, but what if they were rolled into one?
Imagine an engineer – turned-marketer/ copywriter… wouldn’t that make life simpler for you? Less parties involved, less communication gaps, reduced time and effort, but most importantly… better connection with your target audience.
With unique skills, let me attract the clients and partners you’re looking for to grow your business. With both engineering and marketing nous, I’ll:
- Explore your products, services, and organisation to find key credentials, strategic selling points, and unique differentiators
- Interview some ‘ideal’ clients similar to your target market to find out their real needs, questions, and motivations
- Write content that bridges from your world to theirs so they ‘get’ the unique value you offer them
My service includes paper-based material, or online/web-based content optimised for search engines to bring in the right clientele.
I can transform technical facts into attractive user-friendly marketing material that…
- Grabs their attention and engages their interest – touching their ‘hot buttons’ in their own language
- Is concise, flowing, and easy to read – getting across all the critical features, specs, and benefits loud and clear
- Builds trust, respect, and… motivation to do business with you
Take the next easy step…
If you offer something valuable, care about your clients, and want to grow, you’re a great candidate for my copywriting services. Let’s chat to discuss how we could work together or start with a free website assessment to improve your sales results.